Sunday, March 13, 2011

Lady Gaga Practices what She Preaches: Singer ends deal with Target due to her strong support for gay community

The Financial Post has reported that Lady Gaga has severed an exclusive partnership with Target for giving support to anti-gay political candidates in the U.S.
The pop singer and vocal advocate of the gay community had struck a deal with the retailer to release an exclusive edition of her album Born this Way last month.
“Part of my deal with Target is that they have to start affiliating themselves with LGBT charity groups and begin to reform and make amends for the mistakes they’ve made in the past ,” the singer told  Billboard Magazine last month.
“Our relationship is hinged upon their reform in the company to support the gay community and to redeem the mistakes they’ve made supporting those [antigay] groups.”
Target came under fire by LGBT activists last year when it was revealed the discount store chain had donated US$150,000 of corporate funds to MN Forward, a political action committee that supported anti-gay candidate Tom Emmer in his failed 2010 run for governor of Minnesota. While Gregg Steinhafel, chief executive of Wal-Mart’s key rival, issued an apology when the donations came to light last year, afterwards the retailer made further corporate donations to candidates with anti-gay voting records.
Lady Gaga on red carpet at Music awards
A publicist for Lady Gaga confirmed the news on Wednesday to the Advocate “Lady Gaga and Target came to a mutual decision to end their overall exclusive partnership a few weeks ago,” the publicist said in a statement.

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