Audi Begins Producing A4 and A6 Models in Indonesia

Like many other automakers, Audi is constantly expanding its production network to include new countries. This time, the German premium carmaker has launched a new assembly plant in Indonesia in cooperation with INDOMOBIL /Garuda Mataram Motor, to produce the Audi A4 1.8 TFSI and A6 2.0 TFSI cars in the capital city Jakarta.

The first A4 and A6 models were delivered to Indonesian customers earlier this month, with the German company planning to assemble around 2,700 cars per year by 2015, including 2,000 A4 models, exclusively for the Indonesian market.

Audi said the Indonesian car market is forecast to grow by 15 percent this year, with sales in the premium segment expected to double over the next five years.

“After having done so in key markets like China and India, we’ve now found an outstanding partner for local assembly of our Audi models in Indonesia: INDOMOBIL/Garuda Mataram Motor,” said Frank Dreves, Member of the Board of Management for Production at AUDI AG.

"As one of the most important countries in the Association of Southeast Asian Nations (ASEAN), Indonesia is one of Asia’s most dynamic growth regions. We’d like to contribute to this growth, since growth is an important component of Audi’s brand strategy,” Dreves said.

Artis Audi A6 with Diamond-Shape 3D Paint Job

This here shiny black Audi A6 is the work of Japanese paint specialist Artis. The German executive sedan features a special finish with diamond shape grooves that was achieved by applying a patterned film all over the car and then painting on top of it. The Japanese firm also added a custom bodykit along with 20-inch alloy wheels shod in 225/30 rubber, and upgraded the suspension and 3.2-liter V6 engine. See the rest of the pictures in our image gallery below.

Photos: Phil Alex / Carscoop

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ABT Sportsline Readying New Audi Models for 2011 Geneva Motor Show

VW Group specialist ABT Sportsline will bring several Audi models to the 2011 Geneva Motor Show in March, including the eye-catching R8 GTR with a chrome finish pictured above, as well as its newest tuning proposals for the A7 Sportback and 2012MY A6 sedan.

Alongside the R8 GT-R, A7 Sportback and A6, the German tuner will also be presenting a fourth model, which is being kept a secret for now. “We will be bringing along a sports car which I personally like a lot. For it shows our technical capabilities and offers a maximum level of driving enjoyment. I am looking forward to seeing how it is received by the public in Geneva," said the ABT general manager, Hans-Jürgen.

2012 Audi A6 Sedan: Live Photos from Detroit [plus Video]

The Audi brand ended 2010 with a new sales record in the U.S. and is now looking forward to an even more successful 2011, as demand for luxury vehicles is high in the States. Spearheading the firm's growth in the U.S. is the all-new 2012 A6 sedan, which made its debut at the North American International Auto Show in Detroit.

Form a design standpoint, Audi's executive saloon is a discrete evolution over the previous model. However, it does come with an array of new gizmos, such as adaptive air suspension and dynamic steering. At launch, the A6 will be available in the States with a 3.0-liter supercharged V6 engine, but Audi is considering the introduction of a six-cylinder diesel version as well.

Scroll down to check out the gallery of live pictures from the Detroit motorshow as well as a new video clip.

By Csaba Daradics

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Audi to Invest €11.6 Billion in New Products, Technologies and Human Resources Over the Next Five Years

In the next five years, Audi will invest approximately €11.6 billion in new products and technologies, production facilities and human resources, the Ingolstadt based manufacturer announced today.

“With this investment, we are laying the foundation for sustained, profitable growth, and supporting our claim to leadership in the premium car segment”, said Axel Strotbek, Board Member for Finance and Organization of AUDI AG.

More than €9.5 billion, or about 80 per cent of the total investment, will go into developing new products and technologies, including electric and hybrid powertrains that will be used by models like the Audi R8 e-tron or Q5 Hybrid. Part of this amount will also go into further improving the new A6’s line-up and launching the Q3 crossover.

In the same period of time, €5 billion will be spent on upgrading the company’s production facilities in Ingolstadt and Neckarsulm.

“In addition to our foreign sites, the German sites will also profit greatly from the Audi brand’s good worldwide prospects for growth, especially in China,” Strotbek said.

Last but not least, Audi is going to hire new personnel, seen as a key asset for further expansion.

“Innovation requires people”, said Thomas Sigi, Member of the AUDI AG Board of Management for Human Resources. “For this reason, we want to hire around 1,200 experts in 2011 who will primarily bolster our electromobility and lightweight construction fields of competence, as well as the implementation of our growth strategy”.

By Csaba Daradics

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