Showing posts with label interviews. Show all posts
Showing posts with label interviews. Show all posts

Monday, November 9, 2009

Ivana & Katerina swimwear

Sweetheart maillot, $159
Pin Me Up bikini, $129
Kumari one-piece, $159

One of the few items of clothing that has the ability to endlessly frustrate me is the swimsuit. Finding the perfect one at a reasonable price would be equivalent to discovering the holy grail. But I can't help but wonder if my search is over, now that I've come upon swimwear designers Ivana & Katerina.

Local girls Ivana Milosevic and Katerina Vrynios saw a niche in the Australian market for well-designed and priced swimwear, and have released their debut range 'Show Pony' in Adelaide for this summer. I had a chat with them about their gorgeous line to share with our readers.

  • What kind of woman do you design for?
We would like to think that we cater for a diverse variety of women; our main aim is to create beautiful and glamorous swimwear which is stylish yet fun. We designed different styles to be able to cater for a broader range of women and their unique tastes.

  • What has been the hardest thing about starting a new label?
At the beginning of this venture, both having to work fulltime in order to fund the project was very time consuming and exhausting. Finding the perfect manufacturer in such a huge industry to meet our specific needs in order to ensure our designs were manufactured the way we intended.

  • Do you both share roles or do you have different specialities in running the brand?
We both share every aspect of business, from the initial design process through to managing and marketing our business. It's great having one another; we bring different aspects and creative visions to the drawing board.

  • What made you interested in designing swimwear? Do you have backgrounds in fashion?
We both studied fashion design and saw that there was a need for a fresh take on swimwear in the market, which prompted us to begin creating our own brand.

  • Where do you plan to take the label in future? Are there plans to open your own store or design other types of clothing?
We want to keep working on establishing our swimwear brand and hope to one day use this as a foundation for launching an apparel range, we're both very much inspired by all aspects of fashion, not just swimwear.

Ivana & Katerina will be stocked exclusively by the end of November in Chasing Nel, Urban Girl, Foxx Empire, and Celcius Tanning in Adelaide, but if you're interstate or overseas you can pre-order their range at SuenoStyle online with free postage.

xoxo
Coco